NEU52 Marketing & Executive Recruitment
Independent Business Consulting | Netherlands & Germany
NEU52 supports businesses in the Netherlands and Germany with marketing, market development, executive recruitment and a broad range of business advisory services.
Our approach is based on extensive entrepreneurial and management experience, a practical understanding of business operations and the ability to work across different markets and organizational cultures.
We believe in direct communication, sound judgement and solutions that work in practice.
Marketing & Market Development
NEU52 supports Dutch and German companies in developing, managing and improving their marketing activities.
Our work combines strategic thinking with hands-on execution. Depending on the assignment, we act as an external marketing manager, support existing marketing teams or take responsibility for specific projects.
Our activities include:
- Marketing strategy and implementation
- International market entry and development
- Digital marketing and e-commerce
- Website analysis, optimization and development
- Marketing management and operational support
- Cross-border marketing activities in the Netherlands, Belgium and Germany
We understand that successful marketing is not simply about generating visibility. It requires a thorough understanding of the business, its customers and the markets in which it operates.
Executive Recruitment & Selection
Experienced judgement. Personal approach. Absolute discretion.
Finding the right senior executive requires more than identifying a suitable professional background.
It demands an understanding of leadership, organizational dynamics, business objectives and the people who will ultimately shape a company’s future.
NEU52 supports organizations in identifying, approaching and evaluating senior management candidates for key leadership positions.
Our recruitment activities draw on extensive first-hand experience in entrepreneurship, general management, organizational development and the recruitment and selection of professionals at various levels, including senior management and executive positions.
Having held senior management responsibilities ourselves, we understand recruitment decisions from the perspective of those responsible for leading a business.
Our approach is personal, direct and carefully considered. We believe in meaningful conversations, independent judgement and a thorough understanding of both the organization and the individual.
Confidential assignments
Some senior management appointments require a particularly discreet approach.
NEU52 handles such assignments with appropriate confidentiality, professionalism and respect for all parties involved.
Additional Business Consulting
Business challenges rarely fit neatly into a single category.
In addition to marketing and executive recruitment, NEU52 undertakes advisory and project assignments involving:
- Business development and strategic advisory
- Organizational development and restructuring
- Operational efficiency and process improvement
- Procurement and supplier relations
- Market and location research
- Customer experience and service evaluation
- Digital transformation and AI-related applications
- Support for entrepreneurs, startups and growing businesses
- Collaboration with educational institutions and professional networks
Our broad experience allows us to approach business challenges from different perspectives and provide practical support beyond traditional consulting boundaries.
Selected Experience & Projects
NEU52 has supported companies and organizations with a wide variety of strategic and operational assignments.
Examples include:
International website and marketing optimization
Comprehensive website and digital marketing assessments for international companies, including a German organization employing approximately 3,500 people and a multinational operating in more than 80 countries.
Marketing management and international market development
Strategic and operational marketing support for companies active in the Netherlands, Belgium and Germany, including preparations for expansion into new markets.
Organizational and operational improvements
Projects involving procurement, operational processes, organizational restructuring and improvements to customer-facing activities.
Business establishment and development
Supporting organizations with location research, new business activities and cross-border development.
Education and customer experience
Independent evaluations of digital educational services and customer journeys, resulting in practical recommendations for improvement.
Entrepreneurial advisory
Supporting established entrepreneurs and startups with business challenges, strategic decisions and organizational development.
How We Work
NEU52 combines extensive business experience with a flexible and pragmatic approach.
Assignments are approached individually, with direct communication, personal involvement and respect for the specific circumstances of each organization.
Whether the challenge involves market development, strengthening a leadership team or improving business performance, our focus remains the same: understanding the situation, identifying what matters and delivering practical results.